Season 1, Episode 9
The Strategic CMO
Today’s landscape of digital and social tools, sophisticated analytics, and internet-savvy consumers has resulted in a new game for marketers. Join us as we explore the changing role of the Chief Marketing Officer and hear how top CMOs are using digital strategies to captivate, engage, and retain customers.
Chief Marketing Officer at Microsoft, leading the global product marketing, advertising, brand, research, and communications functions for businesses and consumers
Chief Marketing Officer at Zillow Group, one of Inman News' 100 Most Influential Real Estate Leaders in 2013, and one of Puget Sound Business Journals' 20 Under 40 in 2012
The Rise of the Modern Marketer
Learn about the Microsoft vision for today's marketer—putting the customer at the center of every decision.
Transforming to a Digital Business
Learn how some companies are unlocking the endless opportunities of the digital business.
Watch past episodes of Modern Workplace to gain insights into key areas of technology and business.
- Season 1
- Season 2
- Season 3
The Strategic CMO
The Evolving Role of Technology
Globalization of the Workforce
Cybersecurity: How Safe Are You?
Internet of Things
Top 10 Business Takeaways
From Demo to Action: Tips from Everyday Users
Digital Politics: New Technology In Motion
Game Changers: Making Extraordinary Happen
Management in Motion: Building an Energized Workforce
Machine Learning: How Technology Advances Human Intelligence
Inside Security: Help Keep Your Organization Safe
Disruption: Survival of the Fittest
The Anywhere Workplace: How to Strike the Right Balance for Your Organization
Reinventing Productivity: Microsoft CFO as a Change Agent
What is Modern Workplace?
Explore what’s happening at the intersection of business and technology in today’s digital-driven world. Hear from industry experts, and get an insider’s look at the latest advances in security, mobility, productivity, and more. Back to Modern Workplace home